The Salvation Army's 127th Red Kettle Campaign Raises $144.5 Million

Salvation Army Surpasses Red Kettle Campaign Fundraising Goal

HARRISONBURG — The local chapter of The Salvation Army surpassed its fundraising goal for its red kettle campaign by more than $1,000.

The Harrisonburg-area corps raised $191,410 in a campaign that ran from Nov. 16 to Dec. 23, according to a press release Monday. The nonprofit’s goal was $190,000, an even greater amount than what kettles have raised in previous years, according to the release.

Capt. John Blevins, who leads the local organization, said in the release he was grateful for the community’s generosity.

 “We are thankful that we reached our kettle goal because of the businesses, churches, civic groups, families and individuals partnering with The Salvation Army,” Blevins said. “We hope that as the year continues we will be able to raise funds to supplement the decrease in the year end direct mail giving.”

While the red kettle donations were up, The Salvation Army received about 40 percent fewer mailed donations this year, according to the release.

The nonprofit reached its goal with the help of matching grants from Skyline Roofing and Stone Hill Construction, both of Rockingham County, during the final weekend, according to the release.

 The red kettle campaign began 12 days later than usual because the local corps was worried about burning out the few volunteers it had. With less than a week left in the campaign, the nonprofit was down about $65,000.

The money pays for Salvation Army services and programs throughout the year, which includes operating its 64-bed shelter and food pantry that helps feed about 300 families a month.

Contact Ellie Potter at 574-6286

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